WWHR-FM signed onto the airwaves branded as New Rock 92 in the fall of 1988. Serving as a broadcasting lab and a unique platform for students in Western’s prestigious school of journalism and broadcasting, New Rock 92 provided a blend of alternative music, news, and student and community interest programming. For close to 13 years, the station transmitted to most of Western’s campus.
In 2001, WWHR was rebranded as Revolution 91.7 under the leadership of general manager Marjorie Yambor. By the end of the year, a new transmitter with a 30-mile radius was installed. Today, Revolution is Bowling Green’s preeminent alternative radio station – fully functional, and student run.
WWHR is WKU’s Hit Radio, Revolution 91.7. As defined by The New Oxford American Dictionary, a revolution is “a dramatic and wide-reaching change”, and considering the station’s moniker – moving music forward – the name is fitting. Here at Revolution, we want to revolutionize the commercial audio landscape.
A secondary definition of revolution is also applicable – “the movement of a body in orbit”. While college radio shapes the progression of music, it is intrinsic that is does so with a special regard for its axis: the listening audience. We introduce the sounds of tomorrow to our listeners with a degree of familiarity and accessibility.
WWHR-FM can be enjoyed by listeners of all ages, but is most enjoyed by young adults
(18-34) that attend Western Kentucky University as well as young professionals in the heart of Bowling Green. Our listeners are from both the university and the community.
The station offers a commercial-free blend of the best in today’s alternative. Revolution charts in accordance to the College Music Journal while expanding rotation to local and regional tastes. Programming also includes news, sports, and genre-specific specialty shows.
Each year, Revolution gives back to the Bowling Green community. In the past, we’ve teamed up with Rainhill Equine Facility, an incredible place that provides a home for blind and disabled horses.